You’re not imagining it: Body care is flourishing after years of taking a back seat to facial care. Simply walk down the bath and body aisle at a store, and you’ll notice that brands have expanded their offerings well beyond basic body washes and lotions. Body care is no longer just a practical need — it’s part of a revitalizing self-care ritual.
But why is body care having a moment right now? Below, we’ll unravel the reasons why and share recommendations for our favorite nurturing body and shower products from Desert Essence.
It’s a Holistic Approach to Skin Care
We love a facial skincare routine as much as the next person, but it’s important to take care of the skin on your entire body. Just as you’d remove dirt and buildup with a facial cleanser, you can rinse away impurities and enjoy a surge of moisture with a gentle body wash. And just as you’d reach for a moisturizer after cleansing your face, you can put on lotions and oils to indulge your body with extra hydration. Plus, you can get specific with products that cater to different parts of the body — think a hand repair lotion for parched palms or foot cream for dry heels.
Social Media Influence Has Made Its Mark
On the personal care side of TikTok, beauty influencers are embracing multi-step body care routines and educating followers about their go-to products. Besides individual influencers, there are also trends driving the body care boom. Take, for example, the everything shower trend. Okay, we know what you’re thinking — what even is an everything shower? It looks a little different for everyone, but the general idea is that it’s a self-care shower routine for a good deep cleansing.
If you’re wondering how to take an everything shower, prepare to go beyond the basics. Along with shampoo, conditioner and body wash, you might want to include steps such as a hair mask and body scrub. It doesn’t end with a shower, either: After getting squeaky clean, remember to seal in moisture with a nourishing lotion or oil. (Bonus points if you use both!)
Advancements in Skincare Formulations Are Making Their Way Into Body Care
Popular skincare ingredients are no longer limited to use on the face. Now, they’re increasingly entering the realm of body care. It makes sense, after all, since your hands, feet and other parts of your body are exposed to just as many environmental factors as your face — and deserve an equal amount of love! Hyaluronic acid, for example, which is typically a moisturizing ingredient in facial care, can now be found in products like Desert Essence body butters.
Wellness and Self-Care Culture Is on the Rise
As wellness and self-care culture thrives, body care is becoming a more integral part of it. The benefits of body care don’t end with cleansing and hydrating skin. Body care products also offer relaxing aromatherapy benefits and sensorial experiences for a soothing self-care ritual. With products like calming Desert Essence Bulgarian Lavender Body Wash and skin-softening Desert Essence Jojoba & Sweet Almond Body Oil Spray, you can treat yourself to a spa day without leaving your home.
Beauty Brands Are Diversifying
In response to trend shifts, beauty brands are expanding beyond facial products and offering more body care. To meet demands from savvy and conscious consumers, they’re switching up product formulas and introducing innovative packaging. As a clean beauty brand, Desert Essence is specifically committed to creating gentle, plant-based formulas and developing packaging that leaves a smaller carbon footprint. That’s why you can find products like moisturizing botanical body washes and refillable hand soap pod kits from our collection.
Your body deserves a pampering skincare routine, and it’s easier than ever to start one. Ready to experience the difference? Shop our cruelty-free body care products now and indulge in the ultimate self-care experience.